Funding & Investment · Founders
Beyond the Pitch: What Makes a Startup Investable Today?
Hosted by Aticco
Thursday 19 November 2026 · 6:30pm · Barcelona Finance Hub by Aticco · hosted by Aticco
about this room
An open panel on what investors look at before they write a cheque: how VCs and business angels weigh opportunity and risk, what makes a company attractive beyond the idea, and how investment criteria are shifting.
Speakers are Aurora Maggio (co-founder and CEO, Zefi.ai), Mercè Tell (co-founder and COO, Encomenda Capital Partners) and Carlo Sala (director of the MSc in Finance, ESADE), moderated by Adrian Escabias of Aticco Lab. About 90 minutes at the Barcelona Finance Hub on Passeig de Gràcia, in English. Free, but spaces are limited.
one operator, one investor and one academic on the same stage, so you hear three views of the same decision. Best for founders about to raise and angels sharpening their criteria.
Aurora Maggio · Co-founder and CEO, Zefi.ai
Mercè Tell · Co-founder and COO, Encomenda Capital Partners
Carlo Sala · Director of the MSc in Finance, ESADE
Adrian Escabias · Managing Partner (moderator), Aticco Lab
getting there
rooms like this, every friday morning.
more rooms this week
Jornada de Emprendimiento de la CETT Fundació 2026Tue 17 Nov · 9:30am · free- Beyond the Pitch: What Makes a Startup Investable Today?Thu 19 Nov · 6:30pm · free
CETT Fundació Entrepreneurship Day 2026Tue 17 Nov · 9:30am · free